PRIVACY POLICY 
HUSTLE & GRACE ENTERPRISES PTY LTD

This Privacy Policy describes how we collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

ABN: 636 933 03301
Email: admin@hustleandgraceofficial.com

Title

Last updated: December 2025

Hustle & Grace Enterprises Pty Ltd (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, disclose and store your personal information when you visit our website, purchase from us, interact with our ads, or shop via TikTok Shop.

By accessing our Site or purchasing our products, you agree to this Privacy Policy.

1. Contact

2. Collecting Personal Information

3. Sharing Personal Information

4. Behavioural Advertising

5. Using Personal Information

6. Selling Personal Information

7. Your Rights

8. Cookies

9. Changes

10. Complaints

1. contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail. For questions about this Privacy Policy, concerns, or privacy-related requests, contact:
📧 admin@hustleandgraceofficial.com

If you seek to access, correct, update, or delete your personal information, you 

2. collecting personal information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

 

I – Device Information

Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site, improve performance, support security and fraud prevention, and assist with marketing and advertising (including retargeting and measurement).

Source of collection: collected automatically when you access our Site using cookies, log files, web beacons, tags, pixels, heat-mapping tools, session replay tools, and similar technologies.

Disclosure for a business purpose: shared with our processor Shopify and with third-party analytics, advertising and optimisation partners such as:

Google Analytics & Google Ads

Meta (Facebook & Instagram) Pixel and Conversions API

TikTok Pixel and TikTok Shop analytics

Pinterest Tag

LinkedIn Insight Tag

Klaviyo (email and SMS analytics)

Heat-mapping/session tools (e.g. Hotjar, Lucky Orange, Microsoft Clarity)

Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, how you interact with the Site, click and scroll behaviour, approximate location, session replay data (with sensitive fields masked), and referrer URLs.

 

II – Order Information

Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Source of collection: collected from you.

Disclosure for a business purpose: shared with our processor Shopify, TikTok Shop (if you purchase via TikTok), payment providers, fraud-prevention services, shipping and logistics partners, Klaviyo (for transactional emails/SMS), and advertising partners (in hashed/encrypted form where required) for measurement and attribution.

Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers or payment method details processed via our payment providers), email address, and phone number.

 

III – Customer Support Information

Purpose of collection: to provide customer support.

Source of collection: collected from you when you contact us via email, contact forms, social channels, TikTok Shop, or other communication methods.

Minors

 

The Site is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

3. sharing personal information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We also share Personal Information with:

Payment processors and Buy Now Pay Later providers

Shipping and logistics providers

Klaviyo (for email and SMS communication)

Advertising and analytics partners, including Google, Meta, TikTok, Pinterest, LinkedIn

Heat-mapping and session replay tools used to understand and improve how customers use the Site

Fraud prevention and security tools

IT, hosting and support providers who help us operate the Site

We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

We do not sell your Personal Information in the ordinary sense of the word. Any reference to “sale” in the context of CCPA relates only to certain types of data sharing for targeted advertising, as explained below.


We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

4. behavioural advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

 

We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

 

We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location). These partners may include Meta (Facebook & Instagram), Google, TikTok, Pinterest, and LinkedIn.

 

We use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.

We may use Klaviyo to send you marketing emails and SMS based on your browsing and purchase behaviour, where you have consented.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at:
https://www.networkadvertising.org/understanding-online-advertising/how-does-it-workhttps:// 

www.networkadvertising.org/understanding-online-advertising/how-does-it-workhttps://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can opt out of targeted advertising by:https://www.facebook.com/settings/?tab=ads

FACEBOOK: https://www.facebook.com/settings/?tab=adshttps://www.facebook.com/settings/?tab=ads

GOOGLE: https://www.google.com/settings/ads/anonymous

BING: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-adshttps://advertise.bingads.microsoft.com/en-

 

us/resources/policies/personalized-ads

 

Additional options:

PINTEREST: https://help.pinterest.com/en/article/personalized-ads-on-pinterest

LINKEDIN: https://www.linkedin.com/psettings/advertising-data

TIKTOK: via your TikTok app privacy/ads settings

Additionally, you can opt out of some of these services by visiting the Digital 

Advertising Alliance’s opt-out portal at:
https://optout.aboutads.info

You can also opt out of our direct marketing (email/SMS) at any time by using the unsubscribe link in our emails or replying “STOP” to SMS, or by contacting us.

Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info.

5. using personal information

We use your Personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers. We also use it to improve the Site, maintain security, prevent fraud, comply with legal obligations, and conduct marketing and analytics.

 

Lawful Basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

 

Your consent;

The performance of the contract between you and the Site;

Compliance with our legal obligations;

To protect your vital interests;

To perform a task carried out in the public interest;

For our legitimate interests, which do not override your fundamental rights and freedoms.

 

For Australian users, we handle Personal Information in line with the Australian Privacy Principles under the Privacy Act 1988 (Cth), using your information only where it is reasonably necessary for our functions or activities, or where you have consented.

 

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information, subject to our legal and accounting obligations. For more information on your right of erasure, please see the ‘Your rights’ section below.

 

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

 

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.

Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.

6. selling personal information

Our Site does not sell Personal Information in the ordinary sense under Australian law. We do not sell, rent or trade your Personal Information for money.

Our Site may “sell” Personal Information, as defined by the California Consumer Privacy Act of 2018 (“CCPA”), in the sense that we may share certain identifiers (such as device information, online activity or hashed contact details) with advertising partners for targeted advertising. This is described in the “Behavioural Advertising” section above.

 

If you are a California resident, you may have the right to opt out of such “sales” as described in the “Your Rights” section below.

7. your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. 

For more information on how data transfers comply with the GDPR, 

see Shopify’s GDPR Whitepaper:
https://help.shopify.com/en/manual/your-account/privacy/GDPR

 

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

 

Australian Privacy Rights

If you are located in Australia, you have the right under the Australian Privacy Principles to:

Request access to the Personal Information we hold about you;

Request corrections to your Personal Information if it is inaccurate, out-of-date, incomplete, irrelevant or misleading;

 

Request that we stop using your Personal Information for direct marketing;

Make a complaint about how we have handled your Personal Information.

To exercise these rights, please contact us at admin@hustleandgraceofficial.com.

8. cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.


We use the following cookies to optimize your experience on our Site and to provide our services.


[Be sure to check this list against Shopify’s current list of cookies on the merchant storefront: https://www.shopify.com/legal/cookies ]

 

Cookies Necessary for the Functioning of the Store


 

Reporting and Analytics


The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.


You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.


Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.


Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

 

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

9. changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. The updated policy will be posted on this page with a revised “Last updated” date.

10. complaints

As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.


If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority.

acknowledgement of country

Hustle & Grace acknowledges and pays respect to the Traditional Custodians of the land across the Gold Coast and Northern Rivers region, the Bundjalung Nation, and their descendants. We also honour the many Aboriginal peoples from other regions, as well as Torres Strait Islander and South Sea Islander peoples who now call this area home and continue to contribute to its rich cultural fabric. We recognise and respect the community’s enduring right to speak for Country, and to care for it in accordance with their lore, customs, and traditions.

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